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Case Study

Improved Brand Recall

By 21 February 2022May 16th, 2024No Comments
medtronic case study


Largest med-tech adopted Digital HCP Engagement to improve brand equity.

India’s Next Sushruta – named after the father of early surgery, was a one-of-a-kind industry-academia program in the med-tech space. A virtual battle-ground to continuously engage target HCPs across 3,80,000+ verified doctors on Docplexus platform. In this case study, we pull back the curtain to get behind the scenes to see how we helped our Industry partner to craft a comprehensive digital strategy that provided significant mutual value.

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We are India’s largest online community of over 3,80,000 verified doctors. As a medico-marketing professional, we help you meaningfully engage with our clinician users through data-driven, evidence-based marketing & brand management solutions such as Infocenters, Mindset analysis, KOL webinars, Sponsored Medical Updates, Online CMEs & more.

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