Improved Brand Recall

Largest med-tech adopted Digital HCP Engagement to improve brand equity.

India’s Next Sushruta – named after the father of early surgery, was a one-of-a-kind industry-academia program in the med-tech space. A virtual battle-ground to continuously engage target HCPs across 3,80,000+ verified doctors on Docplexus platform. In this case study, we pull back the curtain to get behind the scenes to see how we helped our Industry partner to craft a comprehensive digital strategy that provided significant mutual value.