Digital Healthcare Marketing From Sellers to Enablers – The Changing Role of Pharma Medical Representatives Changes in the Indian healthcare ecosystem are turning conventional pharma…Team Docplexus22 December 2017
Digital Healthcare Marketing Docplexus Wins Award in Digital Marketing Docplexus, India's largest online community of doctors, was recently awarded…Team Docplexus9 October 2017
Digital Healthcare Marketing Why Content Supersedes Technology in Pharma Marketing Technology is touted as a game-changer for Indian pharma, transforming…Team Docplexus4 October 2017
Digital Healthcare Marketing Ethical Pharma Marketing – Are You Ready? In the recent past, two news stories renewed the debate…Team Docplexus14 August 2017
Digital Healthcare Marketing Prescriber Loyalty – Is Pharma Chasing a Mirage? A joint study by HBR and Bain & Co. reveals…Team Docplexus12 July 2017
Digital Healthcare Marketing Top Content Choices of Indian Doctors in Digital Era Over the past one and a half decades, Indian doctors…Team Docplexus27 June 2017
Digital Healthcare Marketing Sure Shot Way for Pharma SMEs to Race Past Larger Rivals Like in every sector, Small and Medium Enterprises (SMEs) in…Team Docplexus19 June 2017
Digital Healthcare Marketing Medical Affairs – The Rising Star of Pharma Communications Technological advances, regulatory pressures, rising litigations and changing consumer needs…Team Docplexus16 May 2017
Digital Healthcare Marketing Content Personalization – The Best Kept Pharma Marketing Secret "Remember that a person's name is, to that person, the…Team Docplexus5 May 2017
Digital Healthcare Marketing Securing Doctors’ Trust – Has Indian Pharma Lost The Plot? Doctors and pharma are the pillars of a solid healthcare…Team Docplexus10 April 2017